Kristina Villarini has always been fascinated by how people communicate.
She was an early adopter of social media and a big fan of the web, even when she attended Brooklyn College to study English Lit. and served as the Sports Editor of BC’s legendary campus paper, The Excelsior.
As an experimental content creator on kristinavillarini.com and as a professional freelance journalist, ghost writer and editor for several large publications and companies, her streams of consciousness, rants and raves were read in 96 countries in just 2 years.
She went on to leverage her personal voice into larger, more important projects, mainly working with brands and organizations that were silly enough to let her drive their branding and digital strategy. Over the last decade, she has earned over 2 Billion impressions on organic social alone, launched multiple trending topics and more, based on creative she made, pitched, and deployed. And she continued learning about how narratives drive our professional interactions, studying Organizational Communication at Northeastern University in Massachusetts.
To date, the native New Yorker has worked as a strategist, campaign manager, and digital director on projects with the late Rock n’Roll Hall of Famer Bobby Womack, GLSEN, Care.com, Google, as an advisor for Facebook and Instagram, and interned with her personal hero Seth Godin.
2018 has been a big year: She was nominated for Digital Director of the Year by the 2018 Women in IT Awards, and was interviewed on Nonprofit Radio by Tony Martinelli during the 2018 Nonprofit Tech Conference in New Orleans, LA. She was named to the 2018 Movers and Shakers Winners by The Social Shake-Up Show, “who have demonstrated that they are industry thought leaders in the use of social media for their brand or client.”
Kristina currently uses her powers (mostly for good) in the nonprofit sector as the first Digital Director at Lambda Legal, and remains a partner at myEPK Media.
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